About Today

The biggest breakthroughs do not always fail because of technology. They fail because the human behind them is not properly supported. Founders are asked to lead under uncertainty, pressure, and responsibility, often without a space to reflect, process, and grow as leaders. Today supports the inner development of founders working on the outer evolution of the world.

We work with founders in deeptech, life science, AI, and related fields - often researchers and scientists stepping into leadership for the first time. We partner closely with the ecosystems that back them: venture capital funds, accelerators, incubators, and corporate venture arms who understand that human development is as critical as any other investment.

Today is the coaching company for founders. We exist to unlock human growth in the people shaping the future


Our Belief

Founders are a startup’s most important asset. Caring for their mental health isn’t separate from performance—it’s what makes performance possible.


Our methodology


Emotional intelligence is the foundation of self- leadership and leadership.

This is Today's core leadership framework in which our work with founders and teams is anchored.


Our Team

Cecilie Willer

Executive Coach, Facilitator & Founder of Today.

MSc in Business Psychology. Work as an executive coach. Specialised in Start-up Psychology & Founder mental health. Coached more than 300 start ups and teams. From Early stage to IPO/Merger. +17 years experience in Tech & LifeScience space growing CEO's and Teams.

Danish, Norwegian and French

Morten Oure

Executive Coach & Facilitator 

Executive Coach & Partner at Today MSc in Computer Science, MSc in Information Management and Finance, ICF Leadership certificate Previous business career in Finance and Fintech from London and Copenhagen Passionate about helping female founders grow personal and interpersonal leadership skills Develop leaders and founders in areas of leadership, performance, role transitions, and overall wellbeing Conduct workshops to boost learning and insights

Philip Petersen

Executive Coach, Facilitator & Founder of Today.

Investor, mentor and advisor for start-up communities in New York, London and Copenhagen Co-Founder and Partner in Venture Studio prehype Co-creator of the Applied Entrepreneurship frameworks to help entrepreneurs and entrepreneurial minded people Executive Coach and Executive Program developer at Duke Corporate Education Background in Product Development in IT, Media, Advertising

Ellinor Glesner

30+ years of experience as coach, consultant, facilitator, and former CEO. Studied at Copenhagen Business School. Specialised in leadership development, people strategy, and organisational transformation. Works with leading start-ups as well as established corporations. Partner at The Leadership Circle.

Danish

Executive Coach & Partner

Lola

Office Dog

Australian Labradoodle . Specialist in unbound optimism. Expert in stress relief, team morale, and strategic napping. Always present. Never judges. Mostly motivated by treats.

Australian

Joshua Ellins

Executive Coach & Facilitator 

20+ years of experience across military, startups, and corporate environments. International background, based in Copenhagen. Focused on helping founders and leaders build clarity, direction, and sustainable performance. Works with leadership, self-awareness, decision-making, and navigating complexity.

Canadian


“Life as an entrepreneur, is a constant ride of ups and downs, filled with uncertainty and intense pressure. Our work provides practical tools to manage your well-being and maintain peak performance.”

Cecilie Willer